Powwownow implements new media gateway solution, delivered by Squire Technologies.

Last year, Powwownow replaced their 10 existing Cisco Media Gateways with an SS7 Media Gateway, a one box solution from Squire Technologies. The change has reduced operating costs and lowered power consumption by 66%.

Looking to increase revenue and service levels, Squire Technologies BT approved SS7 Media Gateway provided a scalable single box solution that delivered carrier grade SS7 to VoIP interconnect.

“Simple engagement with no contracts and no billing is Powwownow’s ethic, providing millions of affordable and easy to use conference calls worldwide. Service levels such as these require maximum resilience and our existing fleet of Cisco AS5400s were extremely power hungry and challenging to manage – the SS7 Media Gateway supplied by Squire Technologies has provided us a seamless single box solution ” – Paul Lees, Joint CEO.

The SVI_MG 8000 SS7 Media Gateway replaced 10 existing Media Gateways with a much higher bandwidth STM-1 interface allowing us to reduce our power consumption by 66%. Squire Technologies worked closely with us to gain official BT CAT, NIF and NIT testing making the SS7 Media Gateway an approved BT interconnect product. Since the initial BT deployment the unit has been upgraded to provide further STM-1 interconnect at BT and to other European carriers.

“This was a very exciting opportunity for Squire Technologies and I would like to thank Powwownow for sponsoring us through the BT interconnect approval process. We look forward to working with Powwownow now and in the future helping them to support their continued growth in the Conference Calling market.” –
Simon Dinnage, Business Development Director, UK

About Squire Technologies
Established in 2001, Squire Technologies Ltd has experienced rapid growth providing Carrier Grade Telecoms Products and Services to the Telecommunication Industry worldwide with deployments in more than 50 countries.

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